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NEWS RELEASE · 15th June 2011
Ministry of Jobs and Tourism
More than 180 communities across the province can do more to support and promote tourism as a result of provincial funding.

This year one million dollars is being shared among 300 grassroots projects through the Community Tourism Opportunities (CTO) program, now in its third year of operation. Growing in popularity, applications to the
program have increased 13 per cent this year.

The Ministry of Jobs, Tourism and Innovation program assists communities to implement their own tourism initiatives with the Province acting as a funding partner by providing matching monies upon the completion of eligible projects. Individual communities are eligible for up to $9,200
from the Province. In instances where clusters of communities have collaborated on a proposal, the maximum available funding is $23,000.

Both marketing and development projects are eligible under the program. Some examples of initiatives supported include advertising, tourist-related signage, audio walking tours, online activities, tourism brochures and research.

The CTO program is co-ordinated by the Province's six regional destination marketing organizations which receive the funding from the Ministry of Jobs, Tourism and Innovation.

Quick Facts:

* The regional destination marketing organizations administering the program include:
Tourism Vancouver Island, Thompson Okanagan Tourism Association, Cariboo Chilcotin Coast Tourism Association, Vancouver, Coast & Mountains Tourism Region, Kootenay Rockies Tourism and the Northern British Columbia Tourism

* Participating communities must find matching funds for projects and they receive their CTO funding after successful completion of their projects.

Total funding for Northern B.C. communities: $169,600
Burns Lake, Chetwynd, Dawson Creek, Fort Nelson, Fort St. James, Fort St. John, Haida Gwaii, Hazelton, Highway 37, Houston, Hudson's Hope, Kitimat, Port Edward, Prince George, Prince Rupert, Smithers, Taylor, Terrace, Tumbler Ridge, Vanderhoof.


Marisa Adair
Communications Director
Ministry Jobs, Tourism and Innovation
250 920-8500

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